Have I shown you this? A clever client wanted to do a video because she understands that they make powerful marketing tools. She knows it’s a good way to capture a company’s vision or personality.
So much to say though. Where do you start? One nice approach is to consider a series – even just one or two. Keep it simple. They make the best ones for watching, sharing and appreciating, anyway. If you feel really bold and excited to show-off your widgets, or your widget designers, or happy customers — think about a whole bunch of videos. Short, pithy high-definition snippets about your widgets tell a tiny story that gives folks a taste for a little more.
We’ve got plans at Cleverhood for a whole bunch more. Friend them on Facebook if you’re up for it. I know they’ll appreciate it. By the way, the soundtrack is from the Providence band Deer Tick, which they kindly offered as good Rhode Island buds.
