Posts Tagged ‘ sustainability ’

What’s Your Brand Personality?

August 30, 2010
By JC

One concept I developed for Yankee Magazine was “Faces of New England.” The idea is simple and easy to execute with a few key skills.  It’s a malleable concept that can be modified by all sorts of companies in their efforts to engage audiences and enhance their social networking.  One of the most interesting...
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Committed to Tech for Sustainability

July 12, 2010
By JC

Tech Council Forum to Focus on Clean Energy The Daily Item/Lynn, MA http://itemlive.com/articles/2010/07/12/tech_know/tech02.txt LYNN — The North Shore Technology Council’s monthly Sustainability Forum meeting will be held Wednesday at 8 a.m. at Clean Tech Innoventure Center, 4th floor, 20 Wheeler St., Lynn. The guest speaker will be Douglas Leaffer, environmental/civil engineer, who will offer...
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Communicate with Power

January 3, 2010
By JC

See a cool video here that we did with the Chief Sustainablity Officer at UNH.
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What do you stand for?

December 6, 2009
By JC

What message can build brand equity during this economic downturn? Economic, social, and particularly environmental responsibility.
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