Here’s an interesting look at one of the new advertising strategies being employed out there. In this case, a gaggle of account folks take several days on a cruiseship. Their task is recording the fun things people are doing on board — its immediate, visceral and, I’m willing to bet, effective. We can tune...
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- Online Media Daily: Android Extends Mobile Web Upswing In AugustGoogle's mobile operating system continued to gain ground against its rivals last month as a platform for accessing the mobile Web. Android now accounts for 25% of Web browsing on smartphones in North America, up two percentage points from the prior month, according to the latest data from Web measurement firm Quantcast. […]